The Brief


A vibrant youth charity animation video for Ditch The Label’s social accounts, that uses smooth motion graphics & focuses on mental health, bullying, identity & relationships.

Our Response


We worked directly with Non-proft Ditch The Label to create a vibrant and energetic youth charity animation video aimed at young people struggling with mental health, bullying, identity & relationships online. The animation sympathises with young people and communicates to them all about DTL’s digital community and safe space to discuss these issues with like minded individuals. The youth charity animation uses bright colourful shapes and smooth flowing text to engage the user whilst they scroll through their timeline and have received a large amount of views on various video platforms such as TikTok & Instagram. There were shorter edits and reformatted version also created to widen the scope of the videos reach. We loved working in this style and the final video is not only informative and down to earth, but also very engaging and nice to look at.

Style Development


Behind The Scenes


Additional Videos


What our client Said


“Producing our first ever animated video was a scary proposition and uncharted territory for us as an agency. Working with The Animation Guys they put us at ease, listened to our ideas and made the process come to life. They’re genuinely decent, honest and hard-working people that ultimately produce first-class animation videos. We couldn’t be happier with our final product and no doubt will return to them for a follow up video at some point! Fully recommend.”

Beth Hellowell

Managing Partner @ Signify Digital

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